Last updated: April 08, 2025

This Cookie Policy explains how BESSO Spółka z ograniczoną odpowiedzialnością (“the Company”) uses cookies and similar tracking technologies on our cosmetics website. The policy has been designed to comply with the EU ePrivacy Directive and Polish regulations.

1. What Are Cookies?

Cookies are small text files that are stored on your device when you visit a website. They enable the site to recognize you and enhance your user experience.

2. Types of Cookies We Use

2.1. Necessary (Essential) Cookies

  • Purpose: To enable core functionalities such as navigation, security, and access to secure areas of our cosmetics website.
  • Duration: Stored as session or persistent cookies, these are critical for site operation.

2.2. Functionality Cookies

  • Purpose: To remember your preferences (e.g., language, currency, cosmetics product preferences), improving your shopping experience.
  • Duration: Typically persistent, based on your browser configuration.

2.3. Performance and Analytics Cookies

  • Google Analytics:
    • Purpose: To collect anonymized data about how visitors interact with our cosmetics site (pages viewed, duration, etc.) so we can optimize performance and customer experience.

2.4. Advertising and Marketing Cookies

  • Google Ads Cookies:
    • Purpose: To display personalized advertisements based on your interactions, including cosmetics promotions.
  • Meta Pixel (Facebook) Cookies:
    • Purpose: To track interactions on our site for improving ad performance and audience targeting on Meta platforms.

3. How We Use Cookies

Cookies help us to:

  • Enhance Site Functionality: Ensure that essential features of our cosmetics website work properly.
  • Personalize Your Experience: Adjust content and advertisements based on your browsing behavior and cosmetics interests.
  • Analyze and Improve: Evaluate overall site performance and make informed decisions about website improvements.

4. Managing Your Cookie Preferences

You can manage cookies by:

  • Browser Settings: Most web browsers allow you to block or delete cookies. Note that this might affect your experience on our cosmetics website.
  • Opt-Out Tools: Use available tools from Google Ads, Meta, and other providers to manage targeted advertising settings.
  • Cookie Consent Banner: On your first visit, you can choose to accept all cookies or tailor your preferences through our banner.

5. Changes to This Cookie Policy

We reserve the right to update this Cookie Policy periodically. Changes will be published on this page with an updated “Last updated” date. Please check back occasionally for updates.